According to a new study from Dartmouth College, images of food featuring calorie information is less appealing than images without. The study, which was published in the medical journal PLOS ONE, found decreased “reward system” brain activity and more “control system” brain activity when images were shown with their caloric info. Take a moment to learn more about this study as part of your new Phentermine 37.5 mg regimen.
Less Desirable
Displayed calorie information has a dramatic effect on how the brain processes food choices.
“Our findings suggest that calorie-labeling may alter responses in the brain’s reward system when considering food options. Moreover, we believe that nutritional interventions are likely to be more successful if they take into account the motivation of the consumer, including whether or not they diet,” said first author Andrea Courtney, a graduate student in the department of psychological and brain sciences at Dartmouth at the time of the study.
Dieters Vs. Non-Dieters
A group of 42 participants aged 18 to 22 rated both database and popular fast food images on a scale of 1 to 4, with 4 indicating a great desire to consume the suggested meal. Dieters and non-dieters participating in the study rated food with displayed caloric content as less appealing; however, it was the dieters who most vehemently opposed such foods
“In order to motivate people to make healthier food choices, policy changes are needed that incorporate not only nutritional information, including calorie content, but also a public education component, which reinforces the long-term benefits of a healthy diet,” said senior author Kristina Rapuano, another graduate student in the department of psychological and brain sciences at Dartmouth at the time of the study.
Will you read more labels as part of your newfound dedication to weight loss?
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